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Oct 16, 2006

Reuters opens virtual news bureau in 'Second Life'

Via Smart Mobs

New.com reports that Reuters is opening at a news bureau in the simulation game Second Life this week. Journalists will report financial and cultural stories within and about Second Life as part of the London-based company's strategy to reach new audiences with the latest digital technologies.

"Second Life" citizens can stay tuned to the latest headlines by using a feature called the Reuters News Center, a mobile device that users can carry inside the virtual environment. Stories will focus on both the fast-growing economy and culture of "Second Life" and also include links to Reuters news feeds from the outside world, ranging from Baghdad to Wall Street.

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